The-Lync-Integration-Challenge

Microsoft Lync continues to gain traction as a viable desktop communications solution that encompasses IM, presence, voice, video and more. Millions of users are now using it as a daily tool and millions more are coming on-line every year.

One of the challenges with Lync is how to integrate it into the rest of a collaboration environment. Microsoft has done a great job of creating a solution that can incorporate as many users as possible; however, there are limitations in how Lync can speak to solutions from other companies, such as Cisco and Lifesize. As the ubiquity of Lync has increased, so has the desire for customers to integrate it into their company work flow. A countless number of organizations have responded with solutions that provide integration of Lync to nearly any other type of solution.

Blue Jeans Network
Blue Jeans has developed integration for Lync 2010 & 2013 that enables users to connect to a virtual meeting room that can interoperate with nearly any other solution out there. If an organization uses Cisco or Lifesize for video, all users can simply connect to Blue Jeans and meet. In addition, the service supports the sharing and receiving of content within the Lync client.

Polycom
Polycom has closely aligned with Microsoft and manufactures dozens of video conferencing and audio conferencing products that natively integrate with Lync. This allows Lync users to call a Polycom system simply by finding it in their buddy list. In addition, as Lync continues to grow as a viable alternative to a standard PBX, Polycom is providing their award winning line of phones with native Lync integration. This includes presence and the ability to login with a Lync identity so the phone is aware of whom the user is.

Acano
Acano is a new start-up that has created a highly scalable conferencing solution that supports video, voice, and web. Their solution provides enterprise grade integration to Lync 2010 and 2013 that enables content sharing, video, and more. Acano also has a web-based client that makes it easy for anyone to join a meeting that includes participants using Lync as well as standards based video conferencing or even those on a voice call.

Microsoft
In the two years since Microsoft closed on its $8.5 billion acquisition of Skype, they have been working hard to integrate the over 300 million users into all areas of their product offering. This includes Outlook.com, Sharepoint, and more. Most recently, Microsoft has enabled Skype to Lync audio calling and instant messaging. Eventually native video calling will be enabled. As a result, tens of millions of Lync users will be able to seamlessly communicate with Skype.

Lync is expanding rapidly and the market is responding with many solutions to extend the reach of Lync beyond an organization’s internal teams. As organizations evaluate Lync deployments, they now have many options to consider when it comes to integrating Lync into their already established systems and workflow. That flexibility will only accelerate Lync’s adoption at every level.